Thursday, January 14, 2010

Oh no, not another one

David Welch is writing that VW is the car giant to watch, and why is that? Well, because "Volkswagen is bent on displacing Toyota as the world's biggest car company—and it just may succeed."

Part of VW's strategy? Abandon their odd ball attempt to move upscale (which made no sense to me since they already have Audi doing quite well and the entire concept of Volkswagen - "the people's car" - was to be affordable), and move into the entry level cars. So, basically, more volume of low-profit margin vehicles - oy vey!

Hey, Volkswagen, please see

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